Regional Sales Director

Are you a high\-performing sales leader with a track record of scaling teams and crushing targets? We are looking for a **Regional Sales Director** **to lead our Western Canadian expansion** . You will be responsible for driving revenue growth through a team of field\-based Business Development Managers, coaching them to win in the SME market, and executing a high\-velocity sales strategy. This isn't a "sit back and monitor" role. We need a hands\-on leader who thrives on the front lines, loves closing deals, and knows how to build a culture of accountability and excellence **Role Purpose:** Lead, coach, and scale a high\-performance team of Business Development Managers (BDMs) across British Columbia and Alberta to exceed revenue targets through disciplined sales execution and value\-based selling. **Key Responsibilities:** **1\. Sales Leadership \& Performance** * **Revenue Ownership:** Own the regional P\&L and ensure BC and Alberta consistently hit volume and revenue targets. * **Pipeline Management:** Drive BDMs to self\-generate leads (ASK Referrals) and maintain high activity levels across calls, demos, and closes. * **Forecasting:** Deliver accurate daily, weekly, and monthly KPI reports and revenue forecasts to Executive leadership. * **Operational Excellence:** Partner with Inside Sales to optimize appointment quality and lead conversion. **2\. Team Development \& Coaching** * **Field Coaching:** Conduct regular field accompaniments and evaluations to improve BDM presentation and closing skills. * **Training:** Implement corporate training programs, run skill\-building sales meetings, and chair quarterly sales conferences. * **Performance Management:** Manage individual development plans and proactive corrective actions—ensuring "no surprises" regarding team performance. **3\. Strategic Execution** * **Process Optimization:** Identify and unlock bottlenecks in the existing sales process to lift overall conversion. * **Culture:** Champion a high\-energy, respectful, and competitive culture aligned with company values. * **ROI:** Maximize the impact of sales and marketing investments through strict adherence to the company's "playbook." **What You Bring** * **Leadership:** Proven success leading a field sales team, ideally within the SME sector. * **Lead Gen Expert:** Expertise in building teams that successfully self\-generate their own pipelines. * **Analytical:** Highly numerate; able to quickly interpret CRM data (Salesforce) to drive results. * **Communicator:** A confident leader who can influence, inspire, and deliver brevity in reporting. * **Agility:** Comfortable in a fast\-paced, entrepreneurial environment. **Requirements** * **Tech Savvy:** Proficient in Salesforce.com and Microsoft Office. * **Mobility:** Full clean driver’s license; flexible to travel across BC, AB, and other provinces as needed. * **Flexibility:** Willingness to work flexible hours to meet regional demands. **Additional Benefits** * $160,000 Base Salary * $15,000 per Quarter on Target Bonus, resulting in $240,000 on Target earnings * Quarterly Lead\-by\-Doing incentives where self\-generated revenue is commissioned and bonused. * $8,400 per annum Car Allowance or Company Car * 20 days paid vacation \+ statutory holidays * Extra day off for your birthday * Clear career development and progression plan * Health benefits * Employee Assistance Program (EAP) * RRSP matching program * Supportive leadership and a Great Place To Work® Certified culture