Job Description
Company Description Aptech Computer Education is the IT education brand of Aptech Limited, a pioneer in technology training since 1986. With a global network of centers, Aptech has trained over 6.5 million students through a wide range of programs for learners at different academic and professional levels. The organization offers vendor-aligned courses with leading IT companies such as Microsoft, Google, and Red Hat, helping students gain industry-recognized certifications. In Pakistan, Aptech operates centers across major cities, including Karachi, Hyderabad, Lahore, Faisalabad, and others, and provides specialized academies in software engineering, hardware, and networking. Aptech also focuses on employability through job placement support, workplace skills training, workshops, and job fairs to help students transition effectively into professional roles.
Role Description The Digital Marketing Faculty role is a full-time, on-site position based in Karachi. The faculty member will design and deliver digital marketing courses, create lesson plans, and provide classroom instruction aligned with Aptech’s curriculum and industry standards. Day-to-day responsibilities include preparing teaching materials, conducting lectures and practical sessions, guiding students through projects and assignments, and assessing their performance through tests and evaluations. The role also involves staying current with digital marketing trends, tools, and best practices, incorporating real-world case studies into teaching, and providing mentorship on career paths in marketing and digital fields. Collaboration with academic coordinators and participation in workshops, seminars, and student development activities are integral to this position.
Qualifications
- Strong understanding of marketing principles, including Marketing Management and Marketing strategy.
- Ability to conduct and teach Market Research and general Research methodologies relevant to digital marketing.
- Knowledge of Consumer Behavior and its application to campaign design and audience segmentation.
- Practical experience with digital marketing channels (e.g., social media, search, email), analytics tools, and campaign optimization.
- Bachelor’s or Master’s degree in Marketing, Business, Digital Media, or a related discipline; teaching or training experience is an advantage.
- Effective communication, presentation, and classroom management skills, with the ability to engage diverse groups of learners.
- Comfort with using learning management systems and digital tools to support instruction and assessment.
- Commitment to student success, continuous learning, and alignment with Aptech’s educational standards and policies.
Location: Metro Stargate Center Near Airport