Sales Manager

**Sonali Wires LLP — Sales Manager (Industrial Wires \& Cables) Company Description Sonali Wires LLP, established in 2024, specializes in manufacturing high\-performance electrical wires and cables for residential, commercial, and industrial applications. With a commitment to safety, durability, and precision, our products are manufactured in compliance with ISO 9001:2015 and ISO 14001:2015 standards, ensuring consistent quality and operational excellence. We are focused on building reliable long\-term partnerships with OEMs, panel builders, automation companies, contractors, distributors, builders, and project buyers across India. Our solutions are trusted to perform in critical industrial, infrastructure, and energy applications. ⸻ Role Description This is a full\-time, on\-site role for a Sales Manager – Industrial Wires \& Cables based in Coimbatore. The Sales Manager will be responsible for: \* Driving industrial sales growth and revenue generation \* Developing OEM and industrial customer networks \* Managing key customer accounts and business relationships \* Identifying new business opportunities in industrial sectors \* Coordinating with internal teams for technical and commercial support \* Preparing sales forecasts, reports, and market analysis \* Leading and supporting the sales team to achieve targets \* Ensuring strong customer satisfaction and long\-term business development Target industries include: \* Control Panel Manufacturers \* Industrial Automation Companies \* Machinery Manufacturers \* Pumps \& Motors \* Electrical OEMs \* Infrastructure \& Project Segment ⸻ Qualifications \* Proven experience in industrial sales, business development, key account management, or B2B sales \* Strong communication, negotiation, and relationship\-building skills \* Ability to develop sales strategies and drive market expansion \* Team leadership and mentoring capabilities \* Knowledge of electrical wires, cables, industrial electrical products, or related industries will be an added advantage \* Proactive approach toward problem\-solving and achieving business targets \* Bachelor’s degree in Business, Marketing, Engineering, or a related field preferred ⸻ Preferred Candidate Profile \* Experience in industrial/OEM sales in the wires \& cables industry \* Existing network with OEMs, panel builders, automation companies, and industrial customers across South India \* Good knowledge of industrial wires \& cables and related applications \* Comfortable with field visits, customer meetings, and business development \* Strong communication, negotiation, and relationship\-building skills \* Self\-driven, professional, and target\-oriented mindset \* Ability to represent Sonali Wires LLP professionally in industrial markets**