Account Manager

About EQ Works EQ Works is a data\-driven marketing and technology company that leverages location intelligence, transactional (card\-linked) purchase data, and advanced analytics to deliver high\-performance audience and marketing solutions. By connecting real\-world consumer behavior—what people *actually buy, where, and how often* —with digital engagement signals, EQ Works enables brands and agencies to build a complete, omnichannel view of the customer journey. Through proprietary technology, AI\-driven modelling, and first\-party transactional data assets, the company creates highly actionable audience segments and insights that power precision targeting, media optimization, and measurement across both online and offline channels. EQ Works specializes in unifying **transactional data, location behavior, and digital marketing activation** , helping clients move beyond traditional media planning to true performance\-driven, closed\-loop marketing. The result is smarter decisions, more efficient spend, and measurable business growth across every channel. Role Description This is a full\-time remote role for an Account Manager. The Account Manager will own and grow key client relationships while overseeing the execution and performance of omnichannel marketing campaigns that span digital media and transactional (card\-linked) data\-driven insights. Responsibilities include overseeing campaign delivery end\-to\-end, coordinating with internal data, analytics, and media teams, and ensuring seamless execution across all channels. You will analyze performance using both digital and **transactional purchase data signals** , translate insights into actionable recommendations, and continuously identify opportunities to improve ROI and customer growth. A core part of the role is helping clients understand the full picture of their customers—linking **media exposure, in\-store purchasing behaviour, and omnichannel engagement** —and using that intelligence to optimize marketing performance in real time. **You will also be responsible for delivering client reporting, maintaining strong relationships, proactively identifying expansion opportunities, and acting as a strategic partner in driving long\-term growth.** Qualifications * Strong client relationship management, account management, and communication skills * Experience working with marketing performance data, including transactional / purchase\-based insights * **Understanding of omnichannel marketing strategies** , including digital, traditional and performance media execution * Experience in data analytics, reporting, and campaign performance analysis * Proficiency with marketing, analytics, and campaign management tools and platforms * Ability to multitask, prioritize, and thrive in a fast\-paced, dynamic environment * Proven ability to identify and drive client growth opportunities through data\-driven insights * Bachelor’s degree in Business, Marketing, Analytics, or a related field preferred * Passion for leveraging first\-party data, transactional intelligence, and technology to solve complex marketing challenges and improve performance outcomes