National Retail Sales Manager

**Position Overview** **Retail: National Retail Sales Manager** We are looking for a highly connected sales professional who can quickly introduce and secure placement of our products in Canadian retail grocery chains. **Key Responsibilities** * Open new accounts with regional and national supermarket chains and distributors * Present the VICI product portfolio and secure product listings * Leverage existing buyer relationships to accelerate market entry * Manage the full sales cycle end\-to\-end: * samples → pricing → presentations → negotiations → listings → promotional planning * Coordinate with brokers, distributors, and 3PL partners to ensure execution * Collaborate with marketing on tastings, trade shows, TPRs, and campaigns * Monitor competitors (pricing, shelf presence, promotions) * Prepare sales forecasts, pipeline updates, and activity reports directly to the U.S. CEO **Requirements (Must Have)** * Proven sales experience in frozen food / seafood retail * Existing relationships with major retail buyers * Demonstrated success in opening accounts and closing deals * Strong negotiation and presentation skills * Highly self\-driven with a hunter mentality * Proven experience selling within a mid\-sized or large, well\-known Canadian seafood manufacturing or trading company * Experience working with brokers * Knowledge of retail promotion mechanics (TPR, tastings, demos, marketing funds) * Experience launching imported brands in Canada * Established contacts and proven success in the industry