Director of Sales

**Job Title: Director of Sales** We are seeking a dynamic and commercially driven Director of Sales to lead and scale our wholesale business across multiple channels, including specialty, farm \& fleet, national chains, and off\-price. This individual will play a critical role in driving revenue growth, expanding distribution, and building strong retail partnerships while managing and developing a high\-performing sales team. This is a highly visible leadership role with significant ownership over both existing business and new account acquisition. **Key Responsibilities** **Sales Leadership \& Strategy** * Own and execute the wholesale sales strategy across specialty, farm \& fleet, chain, and off\-price channels * Drive seasonal and annual revenue targets, ensuring consistent growth and profitability * Analyze business performance, identify opportunities, and adjust strategy accordingly **Account Management \& Growth** * Oversee and grow key retail relationships across all channels * Lead negotiations on pricing, margins, and terms with a strong financial lens * Partner with internal teams (merchandising, production, finance) to align on assortments and forecasts **New Business Development** * Proactively prospect and open new accounts across priority channels * Identify white space opportunities and expand distribution strategically * Represent the brand in market, at trade shows, and in key buyer meetings **Team Leadership** * Manage, mentor, and develop a team of sales professionals * Set clear KPIs and hold team accountable to performance goals * Foster a high\-performance, entrepreneurial sales culture **Financial Ownership** * Own forecasting, budgeting, and revenue planning across accounts * Ensure strong margin management and profitability across channels * Leverage data to drive decision\-making and improve sell\-through **Travel** * Travel approximately 20–30% for account meetings, market appointments, and industry events **Qualifications** * 8–12\+ years of wholesale sales experience within apparel (premium denim strongly preferred) * Proven experience managing multiple channels: specialty, farm \& fleet, chains, and off\-price * Demonstrated success in opening new accounts and scaling distribution * Strong people management experience with a track record of building and leading teams * Highly financially savvy with deep understanding of margins, pricing, and forecasting * Strategic thinker with a hands\-on, roll\-up\-your\-sleeves mentality * Excellent relationship builder with strong negotiation skills Salary $160,000\-$180,000 \+ 20% Bonus